Brand & Digital Agency
Brand & Digital Agency


Camp and Furnace
The great indoors.
2012
What we did
Naming Strategy Visual Identity Brand Guidelines Web Design & Dev Digital Toolkit Animation Film & Photography
AWARDS
Fresh Awards Advertising – Winner International Bar & Restaurant Design Awards Finalist
Collaborators
Miles Falkingham
Camp & Furnace was a venue built to transform – an industrial canvas where caravans, food, music and spectacle could be rearranged at will. Our brand gave that flexibility a clear identity and voice, rooted in the idea of the great indoors: wood fires, festival cues and a deliberate outdoorsy energy brought inside. The result became a cultural shorthand for scale, spontaneity and creative independence in the Baltic Triangle.
Camp & Furnace was a venue built to transform – an industrial canvas where caravans, food, music and spectacle could be rearranged at will. Our brand gave that flexibility a clear identity and voice, rooted in the idea of the great indoors: wood fires, festival cues and a deliberate outdoorsy energy brought inside. The result became a cultural shorthand for scale, spontaneity and creative independence in the Baltic Triangle.
Camp & Furnace was a venue built to transform – an industrial canvas where caravans, food, music and spectacle could be rearranged at will. Our brand gave that flexibility a clear identity and voice, rooted in the idea of the great indoors: wood fires, festival cues and a deliberate outdoorsy energy brought inside. The result became a cultural shorthand for scale, spontaneity and creative independence in the Baltic Triangle.
On the map
Camp & Furnace played a defining role in how the Baltic Triangle came to be seen beyond Liverpool. Its raw, inventive energy helped recast the area as a hub for independent culture rather than a pocket of disused industry. As the venue gained momentum, it became a touchpoint for national attention – featuring in the Wallpaper City Guide to Liverpool and contributing to The Times naming the Baltic Triangle one of the coolest districts to live in the UK. It didn’t create the movement alone, but it gave the neighbourhood a recognisable centre of gravity and a story people wanted to talk about.



On the map
Camp & Furnace played a defining role in how the Baltic Triangle came to be seen beyond Liverpool. Its raw, inventive energy helped recast the area as a hub for independent culture rather than a pocket of disused industry. As the venue gained momentum, it became a touchpoint for national attention – featuring in the Wallpaper City Guide to Liverpool and contributing to The Times naming the Baltic Triangle one of the coolest districts to live in the UK. It didn’t create the movement alone, but it gave the neighbourhood a recognisable centre of gravity and a story people wanted to talk about.



On the map
Camp & Furnace played a defining role in how the Baltic Triangle came to be seen beyond Liverpool. Its raw, inventive energy helped recast the area as a hub for independent culture rather than a pocket of disused industry. As the venue gained momentum, it became a touchpoint for national attention – featuring in the Wallpaper City Guide to Liverpool and contributing to The Times naming the Baltic Triangle one of the coolest districts to live in the UK. It didn’t create the movement alone, but it gave the neighbourhood a recognisable centre of gravity and a story people wanted to talk about.



On the map
Camp & Furnace played a defining role in how the Baltic Triangle came to be seen beyond Liverpool. Its raw, inventive energy helped recast the area as a hub for independent culture rather than a pocket of disused industry. As the venue gained momentum, it became a touchpoint for national attention – featuring in the Wallpaper City Guide to Liverpool and contributing to The Times naming the Baltic Triangle one of the coolest districts to live in the UK. It didn’t create the movement alone, but it gave the neighbourhood a recognisable centre of gravity and a story people wanted to talk about.















































































Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025
