Brand & Digital Agency
Brand & Digital Agency


Horseradish
Excellence Served.
2024
What we did
Visual Identity
A sophisticated visual identity for Horseradish, Chester Racecourse’s high-end catering company, built around their ethos of Excellence Served. The new signature and wordmark highlight the personal, human touch that defines their service, while a colour palette inspired by fresh ingredients and a refined serif typeface add warmth, elegance and craft.
A sophisticated visual identity for Horseradish, Chester Racecourse’s high-end catering company, built around their ethos of Excellence Served. The new signature and wordmark highlight the personal, human touch that defines their service, while a colour palette inspired by fresh ingredients and a refined serif typeface add warmth, elegance and craft.
A sophisticated visual identity for Horseradish, Chester Racecourse’s high-end catering company, built around their ethos of Excellence Served. The new signature and wordmark highlight the personal, human touch that defines their service, while a colour palette inspired by fresh ingredients and a refined serif typeface add warmth, elegance and craft.




































Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025
