Brand & Digital Agency
Brand & Digital Agency


The Atkinson
Southport's favourite cultural venue.
2013
What we did
Visual Identity Brand Guidelines Web Design & Dev Editorial Wayfinding Campaign
The Atkinson is a busy, much-loved cultural hub on Southport’s Lord Street – theatre, galleries, museum, library and more under one roof. We built a brand and digital toolkit that make that breadth feel simple and inviting: a clear voice, flexible layouts and an interface that turns a complex programme into an easy pick ’n’ mix for families and culture-seekers alike.
The Atkinson is a busy, much-loved cultural hub on Southport’s Lord Street – theatre, galleries, museum, library and more under one roof. We built a brand and digital toolkit that make that breadth feel simple and inviting: a clear voice, flexible layouts and an interface that turns a complex programme into an easy pick ’n’ mix for families and culture-seekers alike.
The Atkinson is a busy, much-loved cultural hub on Southport’s Lord Street – theatre, galleries, museum, library and more under one roof. We built a brand and digital toolkit that make that breadth feel simple and inviting: a clear voice, flexible layouts and an interface that turns a complex programme into an easy pick ’n’ mix for families and culture-seekers alike.
One venue, many voices – a clear, modern thread
The identity leans into British-modern – confident, welcoming and accessible and scales from wayfinding to web without losing clarity. It reflects what the venue is every day: a place to discover music, art, history and live events in one go.



One venue, many voices – a clear, modern thread
The identity leans into British-modern – confident, welcoming and accessible and scales from wayfinding to web without losing clarity. It reflects what the venue is every day: a place to discover music, art, history and live events in one go.



One venue, many voices – a clear, modern thread
The identity leans into British-modern – confident, welcoming and accessible and scales from wayfinding to web without losing clarity. It reflects what the venue is every day: a place to discover music, art, history and live events in one go.



One venue, many voices – a clear, modern thread
The identity leans into British-modern – confident, welcoming and accessible and scales from wayfinding to web without losing clarity. It reflects what the venue is every day: a place to discover music, art, history and live events in one go.















Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025

Work with us
or say hello.
Address
unit 9, 16 Brick st,
liverpool, l1 0bn
Making Cherished things since 2000
© Smiling Wolf Ltd 2025
